Commercial

THE 2018 AIPP STATE COMMERCIAL PHOTOGRAPHER OF THE YEAR

The winner receives a certificate, trophy and $250 cash

The Commercial category is for images that could be commissioned by a business for marketing, advertising or editorial use.

This includes, but is not limited to, advertising, aerial, architecture, corporate, food, industrial, fashion and sport photography. Images will have generally been created with a specific brief, often under the supervision of an agency or client representative. The subject matter isn’t the concern, but rather the purpose for which the photograph was created. Entries will be judged with a broad view in the context of a commercial photograph.

This category will be judged in three sections:

  • Commissioned

  • Self-Commissioned

  • Sport

The category is judged in three sections to assist the judges in their assessment, but there is only one Award.

 

CATEGORY RULES AND REQUIREMENTS

In addition to the general rules stipulated HERE, entrants into this category may include non-photographic elements (such as text on a page) if it was used as part of a brief, as long as the image submitted remains substantially photographic in origin.

The winner of the category will receive the core category trophy and the title relevant to the nature of the work entered, if requested (e.g. “The 2018 AIPP State Sport Photographer of the Year” can be requested if the winning submission contains four sports images).